Humbl Hustlr is a social awareness brand that focuses on highlighting the effort that entrepreneurs put into growing their businesses. The brand started off as an apparel company that became popular from its online campaigns that gained the attention of influencers in addition to the public. Eventually, Humbl Hustlr began creating community initiatives and taking part in brand partnerships that further raised awareness.
So far, Humbl Hustlr has partnered with Dunkin Donuts, State Farm, LuluLemon, Atlantic Capital, and Foot Locker, just to name a few.
After organizing community clean-ups and entrepreneurship workshops for the youth, Humbl Hustlr decided to create the Humbl Hustlr Foundation, its non-profit arm dedicated to enriching young Black men through entrepreneurship workshops while also developing initiatives that serve the community.
A native of Grand Bay, AL and graduate of the Alabama State University, Lorenzo Gordon started his career in Atlanta as a music marketing professional, working with popular talent and related brands, allowing him to build an impressive network. Eventually, he decided to leave the entertainment industry to start his own company Humbl Hustlr utilizing his background in marketing to create highly effective online campaigns. Over the last few years, he’s been able to scale his company through social awareness campaigns and brand partnerships, which led to him creating the Humbl Hustlr Foundation, which is the non-profit arm of his company.